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Researcher
PAP
Samantha Kumara
Professor in Marketing at Faculty of Management and Finance, University of Ruhuna
Marketing
Matara, SP, Sri Lanka
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About

Dr. Samantha is a Professor in Marketing in the Department of Marketing, Faculty of Management and Finance, University of Ruhuna, Sri Lanka. He obtained his Bachelors degree from the University of Ruhuna, Sri Lanka; MBA degree from the University of Colombo, Sri Lanka and PhD from the Wuhan University of Technology, PR China. His teaching and research interests include Marketing Management, Marketing Information Systems, Brand Management and Consumer Behavior. 

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